5 Things Most Startup Plans are Missing

Each day brings new surprises when you’re running a startup. For entrepreneurs, that insecurity can make goal-setting feel futile. It’s hard to make a plan when there is so little predictability about what the year will bring. But creating goals that actually account for the flexibility and spontaneity required when running a company not only helps future-proof your business plan, it can also be empowering. All entrepreneurs have a grand vision for what their business is capable of, and often we get caught up in focusing only on the most obvious goals:…

The Investment Lifecycle of a Company

The following excerpt is from Ross O’Brien’s book Cannabis Capital. Buy it now from Amazon | Barnes & Noble | iTunes There are countless stories of entrepreneurship that can be traced back to a point in time when the founders wrote out their business plan on the back of a napkin. So many, in fact, that it has become a common trope for describing the ideation and planning phase of a business startup. It’s a great example of how a business is often little more than an idea; it’s so small you can write it on a napkin.…